
Although the company originally developed AR and VR software, its CEO, Motoaki “Yagoo” Tanigo, was inspired by the previous success of other virtual characters like Kizuna Ai and Hatsune Miku and created the VTuber agency to produce “virtual idols”. Murasaki Shion is a member of Hololive Production, an agency that is owned by Cover Corporation. These two have a long-running friendly rivalry and are often seen pranking each other. One such friend is Minato Aqua, another member from Hololive’s 2nd Generation that is known for her clumsiness and luck. She often likes playing pranks and other jokes on other members that she collabs with, though generally only with members that she is fairly close with and those that know that it is all in good fun. Murasaki Shion PersonalityĪmong the Hololive community, Shion is almost universally known for her smug, confident nature. It also has a very pronounced cat theme, as the sleeves of the outfit are shaped to look like cats, and Shion herself has a cat tail and a pair of cat ears. Her most recent outfit is a gothic lolita-style dress that is mostly black but is accented by layers of red and purple cloth. Her hair is also worn in a pair of buns and has a cat ear hairband with green yin and yang symbols on it. The first is a more casual dress that is made up of a black and purple vest with long, white sleeves and a matching skirt with crescent moons lining the bottom. She also has several alternative costumes that she can use with her 2D model. She also wears a traditional witch’s hat that is colored black and purple and accented with a green checkerboard pattern along its base.

Her main outfit consists of a long-sleeved, black and white striped shirt that leaves her stomach exposed, matching knee-high socks, and a black and purple mantle that is tied around her neck with a pink bow decorated with a golden star. Murasaki Shion is a young girl with orange and green eyes and long grey hair that is partially worn in a side bun. During this time, Shion would also receive a revised Live2D model and another outfit as well.

In 2020, her channel would begin to gain a significant amount of traction and went from 100,000 subscribers to 500,000 by the end of the year. Her first major subscriber milestone, 100,000 subscribers, was reached on December 31st, 2019, just before the beginning of the new year. Approximately a year after her debut, she would receive a 3D model, her first alternative costume, and a 3D swimsuit costume as well. Murasaki Shion made her original YouTube debut on August 17th, 2018, and introduced herself as a black magician from a powerful family. That said, Shion also holds karaoke streams and celebration streams for things like debut anniversaries, birthdays, and costume reveals.

Murasaki Shion is one of the many VTubers that is managed by Hololive Productions and is often seen streaming a variety of different games like Minecraft, but generally prefers games published by Nintendo. Her smug and often overconfident personality made her stand out against many other VTubers and has led her to reach nearly 700,000 subscribers as of early 2021. Murasaki Shion is a member of Hololive 2nd Generation that debuted on YouTube in August 2018.
